
Welcome to the official blog of “The Podcast Lady”! Here you will find companion blogs for all episodes of the podcast, along with other blogs on what is happening in podcast land, suggestions I have for getting your show started, and recommended gear!
How to Grow Your Podcast with Meta Ads Without Making It Complicated
In a discussion with podcaster Jackie Noelke, strategies for growing a podcast are explored. Key takeaways include the importance of retargeting to maintain listener engagement, setting up Meta ads early, and utilizing strong messaging to resonate with audiences. Additionally, creating a signature episode can effectively boost marketing efforts.
How to Take a Break From Your Podcast Without Losing Momentum
Podcasting thrives on consistency, but breaks are sometimes necessary. A solid back catalog, especially evergreen content, can maintain engagement during these pauses. Strategies like replaying popular episodes or creating clip shows help keep visibility. Repurposing existing content ensures momentum is preserved, supporting long-term sustainability and avoiding burnout.
How Podcasting Can Open the Door to Public Speaking
If you have ever thought about stepping into public speaking, there is a good chance you are more prepared than you realize. In this episode of Abbey the Podcast Lady, I sat down with Marianne Hickman to talk about the connection between podcasting and public speaking, and why so many podcasters are already building the…


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